Network Marketing Prospecting Secrets

One of the drawbacks in joining a network marketing business opportunity is the fact that prospecting, cold calling and selling is of utmost importance. Many prospects fear having to do this and thus shy away from such business opportunities. However imagine if you are able to generate leads without having to prospect, cold call and sell, how many more prospects could you convert into your business partners?

By using the old school method of talking to perfect strangers and cold calling once you have gone through your warm market list of family, friends and relatives, you are creating a fear in your prospects that they have to be as good as you in order to succeed. Such methods have been in use for ages so much so that most people have gotten ‘immune’ to these types of call, thus causing you to face more and more rejection.

The secret to prospecting without having to talk to each and everyone of your leads is to first master the art of online prospecting trough the internet. By utilizing the internet, you are not pinned down to a fixed geographical location. The whole world is now your market. Here, you have access to millions of people who use the internet. When you master the art of generating website traffic, your home based business will start to bloom especially when you start increasing traffic to your website.

Your website could consist of a blog where you share many tips of great value. In this way, more people will want to subscribe to your blog. Or you may have a great website with an effective lead capturing page which assists in capturing your visitor’s information. You will then constantly and regularly communicate and build a relationship with your leads.

It is not difficult to build a good rapport with your leads if you do it correctly. In fact, if you have the correct tools, you can build a great home based business. With the internet age, you can now use social media to build a rapport. Youtube, podcasting, forums, blogs, etc allow you to interact with your leads on a personal level.

Newsletters can also help you build relationships with your leads. If you constantly provide value and useful information and tips, your leads will start to trust you. By using a good auto responder, you can automate the whole process and set it to send out your newsletter or broadcast message at any interval that you so desire. This is truly a ‘god-send’ for any home business. For just a nominal fee every month, you get the services of a 24 hour secretary.

Remember that building a relationship is very important in any online business. As such, you should not pitch your network marketing business opportunity until you have created a solid relationship. You do, after all, want a long term business and knowledge of this fact will help you to achieve that.