Prospecting Strategies - Divide and Conquer

Ask anyone who has been in the network marketing industry long enough and earning a good income ad they will agree that prospecting is the lifeblood of any network marketing organization. However many network marketers are still struggling with this basic fundamental. They are not able to move up the ladder or earn money as they have not mastered the art of prospecting.

Many feel uncomfortable as they have a fear of approaching their warm market, i.e. their family and friends. This is due to their fear for rejection and having to persuade their friends to join them. At times, this can cause even the warm market to avoid your phone calls and eventually lead to a break up in the friendships which have been blooming for decades. This has happened before and will happen again.

In this home business opportunity, it is not easy to do it all alone. To have a greater chance of success, find a business partner with whom you can work as a team. If your spouse or significant other or even another family member of the opposite gender is with you in this home business of network marketing, combining together as a team will be more effective at times.

Usually one will take on the role of discussing the network marketing business, frequently falling into the men’s arena. This is because it is the mindset of most people that men are the ones holding the authority. Women on the other hand generally relate well to the prospect with regards to the products and/or services of the company.

There is however no hard and fast rule to the roles. Just be natural and work out the best role for each of you. This need not be so rigid and can be inter-changeable depending on the situation.

Even if you do not have a partner, you can always team up with an upline, sideline or even a downline. In fact, whilst pairing with your downline, this can be a sort of ‘on the job’ training for them as well as a confidence booster with you, their upline, being on hand to lend a hand should they get stuck. When you pair with your upline, this can give you credibility especially if your upline is well respected and has started to earn money from this home business opportunity of network marketing. You will likely have a greater chance of success.

It is important to remember that although in network marketing, you are in the business for yourself, but never by yourself. In network marketing, the key is to be simple and duplicatable. It will be suicidal if your downlines duplicate what you do and work individually with no clue as to why they are not seeing success.

Remember to train your downlines to look out for each other. In this way, there can be leverage which is important in this home based business. Give credit to your downlines when they do what ought to be done. This way, it will help you to free up some of your precious time.

The saying “united we stand, divided we fall” holds true in this business. So divide the work and conquer the world!